Thursday, October 30, 2014

College students trust Snapchat despite hack, study says

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Snapchat may have security vulnerabilities but that's not deterring one of the app's biggest demographics: college students.

A new study found that most students still trust the service and haven't changed their use of the app since the hack, that resulted in nearly 100,000 private user photos and videos being published online.

The study was conducted by Sumpto, a marketing firm that helps connect brands with college students. The company polled more than 1,800 undergraduate students from around the country about their use of Snapchat following the hack of a third-party Snapchat apps that resulted in the thousands of leaked photos. Read more...

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